{"id":6000,"date":"2022-01-11T17:19:19","date_gmt":"2022-01-11T17:19:19","guid":{"rendered":"https:\/\/sofialocks.com\/causes-and-effects-of-digital-in-the-real-estate\/"},"modified":"2023-07-06T12:42:21","modified_gmt":"2023-07-06T12:42:21","slug":"causes-and-effects-of-digital-in-the-real-estate","status":"publish","type":"page","link":"https:\/\/sofialocks.com\/en\/causes-and-effects-of-digital-in-the-real-estate\/","title":{"rendered":"Causes and effects of digital in the real-estate"},"content":{"rendered":"\n
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Causes and effects of digital in the real-estate<\/h1>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
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An Italian snapshot taken through the contributions of eight top-players in the Italian real estate industry<\/h3>\n\n\n\n
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Inside the magazine:<\/h3>\n\n\n\n
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Digitalization is not only important, it is essential. It is no more a plus that should be added, but it is fundamental in every product and service strategy.<\/em><\/p>\nFrencesca Pinzone, Head of Marketing and Digital @ Svicom<\/strong><\/strong><\/cite><\/blockquote>\n\n\n\n

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Real estate on the market has also entered into competition, the property that performs better and offers more services is clearly more attractive to the tenant.<\/em><\/em><\/p>\nFederica Pedroni, Head of Workplace @ CBRE<\/strong><\/strong><\/cite><\/blockquote>\n<\/div>\n\n\n\n

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Tenant care will be a great innovation area, to maximize the level of employment.<\/em><\/em><\/p>\nRaffaella Pinto, Head of Business Dev. @ Cushman & Wakefield<\/strong><\/strong><\/cite><\/blockquote>\n\n\n\n

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We are basically talking today about creating a CRM, to analyze what service requests users want within the building. Analyze big data, to see what preferences there are in service requests, the most used spaces, the correct size of a specific space<\/em><\/em><\/em><\/p>\nGiovanni Maria Mancini, Founder & CEO @ Top Life Concierge<\/strong><\/strong><\/strong><\/cite><\/blockquote>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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