“When we show customers tailor-made solutions that integrate physical security and digital access control, their interest changes instantly.”
Welcome to a new edition of “Partner Spotlight – Meetings with our VAR partners”. In this series, we explore the stories of our Value-Added Resellers to understand how technology is transforming the world of security.
Today we are with Cerin Ingrosso SPA, a historic landmark in the Veneto region. With over 55 years of experience, Cerin has successfully evolved the concept of “technical hardware store” to become an integrator of cutting-edge solutions that blend precision mechanics and digital platforms.
Cerin Ingrosso has a history spanning over half a century. What is the secret to maintaining the trust of professionals for so long, and what are the values that guide your team toward innovation today?
Our story began in Vicenza in 1969. For 50 years, we have supported professionals every day, not just as product suppliers, but as technical consultants. Our “distinctive touch” is listening: before proposing any technology, we carry out on-site inspections to evaluate every detail of the final implementation. We believe that innovation is useless if it is not perfectly tailored to the customer’s real needs.
Having operated in the doors and windows sector for a long time, how do you see the challenges “on the ground” changing? What drives a customer today to prefer a technological solution over a traditional one?
The market has changed radically. Today, they no longer just ask us for a secure lock, but to transform the entrance into an intelligent system. Concrete challenges often involve the need to adapt existing structures to new regulations or new management needs, without compromising the aesthetics or functionality of the door or window. Customers seek advanced and flexible solutions because mechanical security, on its own, is no longer enough to manage the complexity of modern buildings.
Speaking of requests, what are customers looking for when they contact you? Are they satisfied with simple access control, or are they looking for something more dynamic?
Requests today can be summarized in three key concepts: simplicity, scalability, and functionality. Customers want an intuitive system that can grow over time, perhaps by integrating new entrances or remote offices with a click. They are no longer looking for an isolated product, but a platform that simplifies daily life, allowing everything to be managed remotely without technical complications.
There has been a generational leap in how we perceive the “door”. What is the main difference you find between past projects and current ones?
In the past, automating an entrance was seen as a standard accessory: a simple keypad connected to an electric strike. Today, the approach is reversed. When we show customers tailor-made solutions that integrate physical security and digital access control, their interest changes instantly. They move from seeing the door as a physical boundary to seeing it as an intelligent access point. This generates enormous added value: the customer feels more reassured because they perceive they have real, total, and above all, simple control over their spaces.
In this context of transformation, what role does ISEO’s Luckey platform play in your commercial offering?
Technological innovation is now central. Luckey allows us to propose systems capable of “communicating” with the entire building. Recently, we managed a complex project with several critical entrances distributed across multiple locations. Thanks to the ecosystem of ISEO devices combined with the Luckey platform, we were able to provide centralized and incredibly fluid management. It is proof that when the mechanical component meets high-level software, problems that previously seemed insurmountable are resolved.
Beyond technology, how much does the human factor matter? How would you describe your relationship with the ISEO team?
It is fundamental. One of the main reasons we choose ISEO is the support we receive. The team is skilled and always available, both in the delicate design and sales phase, and in after-sales. Knowing that we have a partner behind us who shares our dedication to service allows us to tackle even the most challenging projects with complete peace of mind.
We are proud to have Cerin Ingrosso SPA in our ecosystem. Together, we continue to build the future of intelligent, secure, and efficient spaces.
